The Insight Center for Community Economic Development is launching an important new initiative intended to help organizations Buy, Invest and Hire, and Give locally within Alameda and Contra Costa counties, which together anchor Northern California’s East Bay economy. The campaign is intended to harness and align local reinvestment, new employment opportunities, and under-tapped community capital with an eye to bolstering local small business expansion, job quality, and employment equity.
In partnership with Oakland-based Urban Strategies Council and the Sustainable Business Alliance, and with generous planning support from the New York-based Surdna Foundation, the Insight Center is compiling and analyzing field research, engaging stakeholders, and assessing public opinion on allied issues and opportunities. If successful, this work will establish a framework and action plan for a multi-year BIG campaign in Alameda and Contra Costa during 2016-2018.